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Tesla Shifts Gears: Model S and X Production Ends as Focus Turns to Optimus Robots

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Tesla CEO Elon Musk announced a significant strategic pivot, revealing that the company will cease production of its flagship Model S sedan and Model X SUV in the second quarter. The Fremont, California factory, previously dedicated to these models, will be retooled for the mass production of Tesla’s humanoid Optimus robots, with an ambitious goal of producing one million units annually. This move signals Tesla’s accelerating transition towards robotics and autonomous technology.

An Era Comes to an End

The Model S, launched in 2012, and the Model X, introduced in 2015, were instrumental in establishing Tesla’s reputation and popularizing electric vehicles. Despite their historical significance, these two models represented a small fraction of Tesla’s overall production in 2025, accounting for approximately 3% of the 1.65 million vehicles produced globally. While production is winding down, Tesla has assured current owners that servicing and support for the Model S and X will continue.

The Rise of Optimus and Autonomous Ambitions

Musk stated that the space occupied by Model S and X production will be converted into an “Optimus factory.” This initiative is part of a larger vision for Tesla, which includes scaling up production of its Cybercab robotaxi, slated for production in April. Musk predicts that the Cybercab, designed as a fully autonomous vehicle without traditional controls, will eventually surpass the production volume of all other Tesla vehicles combined. The company is also investing heavily in AI compute clusters and energy storage systems, further solidifying its transformation into an AI-focused entity.

Financial Outlook and Future Investments

The announcement coincided with Tesla’s Q4 earnings report, which showed a 3% year-over-year decline in total revenue. However, the company’s energy storage business achieved record gross revenue of $12.8 billion in 2025. Tesla plans significant capital expenditures exceeding $20 billion in 2026, including investments in a domestic chip manufacturing facility and the scaling of Optimus robot production. This strategic redirection underscores Musk’s long-term vision for Tesla as a leader in autonomous technology and artificial intelligence.

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