Zhuguangyu Hotpot, a Chongqing-style hotpot chain, recently opened three stores simultaneously in Beijing in March, offering customers an opportunity to savor the authentic spicy flavor of Chongqing cuisine. The restaurant features six different decor styles, including retro and Hong Kong styles, providing customers with six unique dining experiences.
One of the standout dishes at Zhuguangyu Hotpot is the spicy soup base, which is made with beef tallow and Chongqing tea to balance out the spiciness. Another must-try dish is the rattan pepper flavor beef tongue, which only takes 30 seconds to cook and offers a tantalizing mix of numbing and crispy flavors.
Founder Liang Xitong hopes to introduce Chongqing-style hotpot, which is a hometown flavor for many natives of Chongqing, to more regions across the country. By expanding to Beijing, Zhuguangyu Hotpot hopes to attract customers who want to experience the traditional taste of Chongqing cuisine without having to travel to the region.
The hotpot chain’s decor is designed to offer customers a diverse range of dining experiences. Retro and Hong Kong styles are just two of the six different decor themes used throughout the restaurant. This approach is intended to create an atmosphere that is both visually stimulating and welcoming.
The spicy soup base is a signature dish at Zhuguangyu Hotpot. Made with beef tallow and Chongqing tea, it is a great choice for customers who want to experience the authentic taste of Chongqing hotpot. The beef tongue is another popular dish, offering a blend of numbing and crispy flavors that is sure to tantalize the taste buds.
According to Liang Xitong, Chongqing-style hotpot is a hometown flavor that is beloved by many Chongqing natives. By opening more locations across the country, he hopes to introduce this unique cuisine to more people and help them appreciate the rich history and culture behind it.
In addition to its delicious food and diverse decor, Zhuguangyu Hotpot is also committed to providing excellent customer service. The staff is trained to be courteous and attentive, making sure that every customer feels welcome and comfortable throughout their dining experience.
Whether you are a native of Chongqing or simply love spicy food, Zhuguangyu Hotpot is a must-try destination. With its authentic cuisine, diverse decor, and commitment to customer service, it is sure to become a favorite spot for hotpot lovers in Beijing and beyond.